One-of-a-kind Art!

The CEO of Auer Precision, a high end manufacturing company, came to Velocity Design looking for help creating a very unique, one-of-a-kind piece of artwork. The company is celebrating its 40th anniversary this year and, as part of the celebration being held this month, the CEO wanted to present to the founder of the company an original piece of artwork that highlighted the founder's accomplishments over the last 4 decades.

The Velocity team was charged with creating the concept for the artwork and with the art production itself. Velocity suggested using Auer Precision's own resources and unique skills to create a 3-D frame and substrate for the painting and digital art. The craftsman at Auer went to work on the frame while Velocity began the art creation. It was decided that a portrait of the founder, John Auer, along with a collage of "old time"photos and logos would fit the bill. The finished piece was made entirely of stainless steel. Here is the end product:

The piece was a huge hit! The client was thrilled and the guys at Velocity got to do some painting, which is always a blast!

Christmas CD Cover

Who says you can’t judge a book by its cover?! …Beautiful, creative, eye-catching packaging sells product.

Vocalist, Cecily Jorgensen, wanted to give a meaningful gift to her family for Christmas, so she came to Velocity for the “gift wrap”.

Beginning with customer provided home photography, our designers went to work with a creative eye and finely honed photoshopping skills.

Velocity created the mood with a captivating pose, backed by photography to suggest music as well as seasonal content. Crisp, clean, white colors, accented with Christmas red compliment our stylish subject to make an enchanting winter scene. As a finishing touch, flourishing detail and a well-chosen font add the perfect trim to punctuate a cover design that is sure to attract.

Velocity Design Group can help you sell yourself, showcase your talent, or feature your product…we’ve got you “covered”!

A New Year!

It's been quite a while since we've posted regularly! For over 6 years now, the guys here at Velocity have been busy doing what they do best - accelerating images with direction! With projects ranging far and wide from corporate identity / brand management to high end product illustration, our team is focused and ready to take on new challenges. With the beginning of a new year, we are committed to getting more information on our projects out for all to see! We hope you enjoy what we have to offer this year!

Adventure Begins Here!

For Castlegolf, a leading builder of premium miniature golf courses, it's not just about building unique, one-of-a-kind, profit producing family fun centers - it's about taking people on an adventure!

With over 40 years in the industry, Castlegolf has an impressive portfolio of completed projects from around the world. However, the owners of the company recognized that they had an image problem. The current graphics and literature in use by Castlegolf did not convey to clients the company's core values and brand promise. The design team at Velocity was able to work with Castlegolf to develop an updated identity with a new tagline that accurately communicated the Castlegolf brand promise. That was just the beginning! The Velocity team also developed an innovative marketing folder and collateral system featuring new brand graphics that give a face to everything Castlegolf stands for. The new imagery capitalizes on the tagline, "Adventure begins here!" The new collateral combines fun, engaging illustrations with rich textures and colors that convey the sophistication and innovation that has made Castlegolf such a great success. Velocity also assisted the client in developing new content for all of their literature--content that is highly informative, but also matches the flavor and feel of the graphics!

With a new face and a refreshed message, Castlegolf is prepared to make a significant move forward in a marketplace where they already have prominence. Velocity is now beginning work on a new website for Castlegolf. Stay tuned for more info!