Wednesday, February 1, 2012

"Fun in the Sun" Gets a Facelift





The Golfland family of water parks has been a long-time, valued client of Velocity Design. Several years ago, Velocity was given the opportunity to rebrand Golfland Sunsplash, along with 2 other Golfland owned parks. At that time, Velocity redesigned all of the parks' identities as well as their signage and marketing materials.
You can guess why a water park like Sunsplash is the "place to be" in the Valley of the Sun, where summer temperatures hover between 105 and 117! With increasing popularity came the need for expansion and added attractions, which required a new park map. Golfland Sunsplash turned again to Velocity to get the job done. Velocity artists were able to take the old map, which had been cut and pasted many times over, and redraw it entirely to add several new slides and attractions. With new, vibrant colors, and accurate features, the newly expanded map has been updated to reflect the current look and layout of this well-known park.



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